Brand
Adidas
A cinematic film and launch visuals were crafted to premiere at the World Cup and capture the attention of football fans on the biggest stage.
Brand
Adidas
Adidas, the official ball provider for the World Cup, approached Singleframe to promote the Marhaba match ball in a visually stunning short film for the tournament.


Meta
Client
Adidas
Year
2024
Services
Overview
Adidas, the official ball provider for the World Cup, approached Singleframe to promote the Marhaba match ball in a visually stunning short film for the tournament.
Challenge
Promote the Marhaba match ball with a campaign bold enough to stand alongside the energy and spectacle of the World Cup.
Creative Approach
We developed a visually striking short film and supporting campaign material designed to reveal the ball with maximum drama and clarity for a global football audience.
Outcome
The final film was revealed at the 2018 World Cup and broadcast across big screens to capture the attention and hearts of football fans at the event.
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