Singleframe

Brand

Adidas

A cinematic film and launch visuals were crafted to premiere at the World Cup and capture the attention of football fans on the biggest stage.

Brand

Adidas

Adidas, the official ball provider for the World Cup, approached Singleframe to promote the Marhaba match ball in a visually stunning short film for the tournament.

Creative Direction3DMotion Design
Adidas gallery image 1
Adidas gallery image 2

Meta

Client

Adidas

Year

2024

Services

Creative Direction3DMotion Design

Overview

Adidas, the official ball provider for the World Cup, approached Singleframe to promote the Marhaba match ball in a visually stunning short film for the tournament.

Challenge

Promote the Marhaba match ball with a campaign bold enough to stand alongside the energy and spectacle of the World Cup.

Creative Approach

We developed a visually striking short film and supporting campaign material designed to reveal the ball with maximum drama and clarity for a global football audience.

Outcome

The final film was revealed at the 2018 World Cup and broadcast across big screens to capture the attention and hearts of football fans at the event.

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